O2 Price Increase April 2027: How Much Is It and Can You Leave?

O2 says airtime prices will rise from April 2027. See the announced £2.50/75p increases, Ofcom's rules and what to check before switching or cancelling.

O2 price increase April 2027 – announced airtime increases and customer rights

Last updated: October 2026. Prices and contract terms can change; check your own O2 agreement before acting.

O2’s current pricing page says that from April 2027 its monthly airtime price will increase by £2.50 for voice plans and 75p for data-only and smartwatch plans. O2 says the device element of a device plan remains frozen.

Check O2’s current price-change page.

What Ofcom changed

Since January 2025, providers offering new contracts with scheduled in-contract rises cannot describe those rises using inflation-linked formulas or percentages. If a contract contains a specified future rise, it must be shown clearly in pounds and pence before you sign up.

Can you leave penalty-free?

It depends on your contract. Ofcom explains that if a provider raises the price beyond what you agreed, it generally must give at least one month’s notice and a right to exit without penalty.

But if the future increase was clearly set out in pounds and pence when you signed up, applying that agreed rise does not automatically create a penalty-free exit. The old MoneySavvyUK article’s universal “30-day escape window” wording has therefore been removed.

If you want to switch

Check whether you are still in your minimum term and whether an early termination charge applies. If keeping your number, you can use the PAC switching process. Compare allowance, coverage, roaming, contract length, handset costs and scheduled increases — not only the headline monthly price.

If affordability is the problem

Check whether you are paying for more data or services than you need and compare SIM-only options. If you’re struggling with household connectivity costs, our broadband price rises and social tariffs guide may also help.

Dr Kalpana Govindaraasan is the founder of MoneySavvyUK, a PhD scientist, former science teacher and UK mum. She came to the UK in 2008 with £1,000 during the financial crisis. Living on one salary at a time, her family saved £36,000 in three years—a 20% deposit—and bought their first home in 2011. She shares how they managed it, alongside practical money-saving experience and step-by-step guides to help you cut everyday costs, plan your spending and work towards your own goals. She also publishes on Medium and Amazon. Read her story. She is not a financial expert or financial adviser; her writing shares personal experience and general information.

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